I just had coffee with a fellow writer here in St. Louis who is part of a recently founded but fast-growing one act play festival. It’s pretty exciting, because one of America’s greatest writers is attached to it, and a wonderful...
I took on a new client this month – I’ll be handling his digital marketing strategy. He’s a great guy running a successful small business here in St. Louis – just admittedly not “tech savvy.” I’m setting...
I love the theater, I go quite frequently, and even have written a few plays myself here in St. Louis. So it’s not surprising that as a freelance writer I enjoy writing features like this one for Stage Directions Magazine. It’s a...
As a freelance content provider, over the years I’ve developed strong opinions about the advertorial — I know what works and what doesn’t; I know when it can be effective and when it’s not the right medium for the...
One of the more interesting challenges I have is writing for technical magazines, and creating content that breaks down the technical aspects for the readers in an engaging manner. I’ve learned over the years of writing for a variety of...
When I’m asked (and I’m asked often) what makes for a successful freelance writer in St. Louis, I find myself a bit surprised at the first thing I say. Yes I’ll tell you I’m witty, engaging, hard working, deadline-driven...
As I still here at my desk in St. Louis, I never know where I’m going to get my next freelance assignment. So I was pleased to get a call from Quilters Newsletter, a Denver-based publication that celebrates the art of quilting. I got to...
My first professional writing gig was writing obituaries for the Kansas City Star. I was still in college, and I had started out as clerk in the newsroom and then got promoted. And it was a promotion … see back in them days, obituaries were...
It’s an honor to be the creative that others come to when they don’t know who else to turn to. Because of that reputation, I’ve done some unusual fun social media/content projects for Disney over the years, and this is one of...
In creating content for websites big and small, I’ve always believed that the personality of the company needs to shine through. My years as a journalist, and as a playwright, has enabled me to capture a business’s personality and put...
I’ve been working with BigWideSky because their mantra, “we make brands human,” really rings true. They are also creative, even soulful, about messaging, public relations, rightly rejecting the outdated “top-down”...
I’m extremely lucky to make a living writing for others — articles, books, media relations, and web/social media content — I love it all. But I know sometimes I need to write for myself. When it’s just me at the end of the...
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