Category Archives: General

Is Your Freelance Writer a Good Communicator?

When I’m asked (and I’m asked often) what makes for a successful freelance writer in St. Louis, I find myself a bit surprised at the first thing I say. Yes I’ll tell you I’m witty, engaging, hard working, deadline-driven, and … Continue reading

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Passionate People, Passionate Writing

As I still here at my desk in St. Louis, I never know where I’m going to get my next freelance assignment. So I was pleased to get a call from Quilters Newsletter, a Denver-based publication that celebrates the art … Continue reading

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Obit for a Friend

My first professional writing gig was writing obituaries for the Kansas City Star. I was still in college, and I had started out as clerk in the newsroom and then got promoted. And it was a promotion … see back … Continue reading

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Unusual Social Media Assignments

It’s an honor to be the creative that others come to when they don’t know who else to turn to. Because of that reputation, I’ve done some unusual fun social media/content projects for Disney over the years, and this is … Continue reading

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Your Website, in Your Voice

In creating content for websites big and small, I’ve always believed that the personality of the company needs to shine through. My years as a journalist, and as a playwright, has enabled me to capture a business’s personality and put … Continue reading

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The Choices We Make

I’ve been working with BigWideSky because their mantra, “we make brands human,” really rings true.  They are also creative, even soulful, about messaging, public relations, rightly rejecting the outdated “top-down” narrative brands have engaged in for interaction in a more … Continue reading

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Writing for an Audience of One

I’m extremely lucky to make a living writing for others — articles, books, media relations, and web/social media content — I love it all. But I know sometimes I need to write for myself. When it’s just me at the … Continue reading

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Embracing the Change of Content

It’s been an exciting week because I was published in a brand new journal. It was brand new not only to me, but the world. As if that wasn’t thrilling enough, it was my first completely digital magazine — it … Continue reading

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Part of the Process

I’ve had the honor of consulting and providing copy for an East Coast-based medical IT firm for a couple of years now. They are wonderful clients, and it’s satisfying to help them with their creative. This is a bit of … Continue reading

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Making Brands Human

I’ve been having some interesting conversations with Eliot Frick of Big Wide Sky about branding, and about making brands more human. A nonprofit wing of what he’s doing is the Be Human Project, and he recently asked me to blog … Continue reading

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