As I still here at my desk in St. Louis, I never know where I’m going to get my next freelance assignment. So I was pleased to get a call from Quilters Newsletter, a Denver-based publication that celebrates the art of quilting. I got to...
My first professional writing gig was writing obituaries for the Kansas City Star. I was still in college, and I had started out as clerk in the newsroom and then got promoted. And it was a promotion … see back in them days, obituaries were...
It’s an honor to be the creative that others come to when they don’t know who else to turn to. Because of that reputation, I’ve done some unusual fun social media/content projects for Disney over the years, and this is one of...
In creating content for websites big and small, I’ve always believed that the personality of the company needs to shine through. My years as a journalist, and as a playwright, has enabled me to capture a business’s personality and put...
I’ve been working with BigWideSky because their mantra, “we make brands human,” really rings true. They are also creative, even soulful, about messaging, public relations, rightly rejecting the outdated “top-down”...
I’m extremely lucky to make a living writing for others — articles, books, media relations, and web/social media content — I love it all. But I know sometimes I need to write for myself. When it’s just me at the end of the...
It’s been an exciting week because I was published in a brand new journal. It was brand new not only to me, but the world. As if that wasn’t thrilling enough, it was my first completely digital magazine — it exists only in...
I’ve had the honor of consulting and providing copy for an East Coast-based medical IT firm for a couple of years now. They are wonderful clients, and it’s satisfying to help them with their creative. This is a bit of a departure for...
I’ve been having some interesting conversations with Eliot Frick of Big Wide Sky about branding, and about making brands more human. A nonprofit wing of what he’s doing is the Be Human Project, and he recently asked me to blog over...
Since I was nine, I’ve been making music, and today and proud of my gigging jazz/swing/blues band. Since 1991, I’ve been in the music instrument business, where early on I realized that those who work making instruments and promoting...
I just took on my first assignment for Consumer Digest. It’s always exciting to start a new relationship with a another publication. This one will be fun because while it’s on a topic I know a lot about (musical instruments)...
This recent article I wrote published by MMR Magazine has gotten a lot of good feedback. One music store manager even wrote me about it: “Just read your article in MMR! A lot of the SEO topics you touched on were the exact things I talked...
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